"The self contained, emotionally autonomous, intellectually free individual is the greatest threat to the institutions that want to control us. We see attempts to manipulate almost everywhere - in politics, religion, advertising, entertainment. We are programmed to 'fall' for the hunk or honey of a certain aesthetic type, and to believe that these images of sex and beauty mean 'love'. Then these images can be used to sell us anything from cigarettes to movie tickets. And they are, they are."