Girl who dances in a cage (cagekitten) wrote,
Girl who dances in a cage
cagekitten

customer loyalty

So now that I have another instructor to teach my pole parties, I have experienced my first case of customer loyalty. A gal that had a workshop with me before just booked a party with me for her and her friends. When she asked about the time she can book, I explained to her that I had another instructor and she could book as late as 8:00pm because the other instructor teaches the 8:00pm parties. She purposely booked at 7:00 (my time slot) because she said, "We want you to teach our party."

I already had a conversation about this kind of thing with a friend that has a flight instruction business and trains instructors. People also ask for him specifically. He raises his price to above that of his other instructors, and guess what, they still want him and they are willing to pay for it. I'm just realizing now that if people are going to pass up my instructors because they prefer me, I'm going to have to raise my personal rates to encourage them to use my instructors (at the old prices). I actually experienced this when I first learned pole dancing at the S Factor studio in LA. Naturally I wanted my private lessons with Sheila Kelley, who founded and developed the program. Private lessons with her instructors were $150 per hour. Private lessons with Sheila were several hundred dollars per hour. Now I understand why. I may have to do the same some day.
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